Ymer Technology is an international company delivering made to measure cooling, hydraulics and lubrication systems for off highway vehicles and wind power turbines.
The market is dominated by ready made solutions mass produced in China – therefore one of the biggest challenges was to motivate a higher price point while educating the clients of the many long-term upsides of choosing an Ymer Technology solution.
Since all Ymer products are made to measure, there are no final products to display. What we had to do was to find a way of displaying their way of thinking, their technical innovations, and how it’s applied in all their solutions. By letting potential buyers have a walkthrough of an example product, highlighting different parts while going into detail on the different design choices, we’re showing what end results are to be expected and why.